Description
BIAM 530 Week 7 HOMEWORK DeVry
Mobile Adventures LLC develops and distributes adventure games for Apple (iOS) and Android smartphones and tablets. The company currently has three popular games in distribution and is developing two more. Customers pay an initial fee to download each game plus an annual subscription fee for continued access to the company’s servers for multi-user play. The company also places mobile advertising within the games as an additional revenue stream. Mobile Adventures collects a variety of data on each player, including the player’s e-mail address, type of mobile device, frequency and duration of game play, and highest level reached within each game. Each time a user views or clicks on an in-game ad is also recorded.
You have been hired as a consultant by Mobile Adventures to advise them on how they can best realize additional value from their collected user data and how this data should be managed and protected.
Research the topic of data management and protection and write a three to five page paper that addresses the following questions:
- How would you justify to Mobile Adventures’ executives that they should treat their player data as a valuable business asset?
- What are at least two ways in which Mobile Adventures could monetize (i.e., realize additional revenue from) the data they currently collect from game players?
- What are the major threats to Mobile Adventures’ data, and what policies and procedures would you recommend to mitigate these threats?
The paper should be in APA format, double-spaced using 12-point Times New Roman font, with a cover page and reference list. The cover page and reference list do not count toward the required page count. The paper should include at least three references, one of which can be the course textbook. The paper will be graded using the following rubric.
| Category | Points | Percent | Description |
|---|---|---|---|
| Content | 60 | 60% | The paper is of the required length and fully addresses topics provided including the questions listed in the scenario. Examples and supporting details are provided for each main point. Authoritative sources are cited as support. The paper is at least 80% in the student’s own words (i.e., no more than 20% direct quotations from a source). |
| References | 15 | 10% | The reference list includes at least three references. References are authoritative and represent either scholarly peer-reviewed or expert professional sources. The reference list is in APA format and is free of typographical, grammar, spelling, and formatting errors. Your text may be used as one of the three references. |
| Formatting | 10 | 10% | The paper is in 12-point Times New Roman font, double-spaced, and includes a cover page, introduction, body of the report, summary or conclusion, and references. The paper conforms to APA format, including the use of standard paragraph format and headings. Tables, if included, use table numbers and titles. Figures, if included, use figure numbers and captions. |
| Organization and Cohesiveness | 15 | 10% | The paper includes an introduction that generates interest in the topic and previews the main points to be covered, a body that develops each main point, and a conclusion that summarizes the main points covered. There is a logical flow of ideas throughout the paper. There is a clear thesis statement for the paper and a clear topic statement for each major section. Appropriate transitions are used between topics and subtopics. |
| Editing | 10 | 10% | The paper uses a professional writing style and is free of typographical, spelling, and grammar errors. |
| Total | 110 | 100% | A quality paper will meet or exceed all of the above requirements. |
Submit your assignment.
Rubric
BIAM530 Week 4, 7 Homework Rubric
| Criteria | Ratings | Pts | |
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Content The paper is of the required length and fully addresses topics provided. Examples and supporting details are provided for each main point. Authoritative sources are cited as support. The paper is at least 80% in the student’s own words (i.e., no more than 20% direct quotations from a source).
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References The reference list includes at least three references. References are authoritative and represent either scholarly peer-reviewed or expert professional sources. The reference list is in APA format and is free of typographical, grammar, spelling, and formatting errors.
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Formatting The paper is in 12-point Times New Roman font, double-spaced, and includes a cover page, introduction, body of the report, summary or conclusion, and references. The paper conforms to APA format, including use of standard paragraph format and headings. Tables, if included, use table numbers and titles. Figures, if included, use figure numbers and captions.
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Organization & Cohesiveness The paper includes an introduction that generates interest in the topic and previews the main points to be covered, a body that develops each main point, and a conclusion that summarizes the main points covered. There is a logical flow of ideas throughout the paper. There is a clear thesis statement for the paper and a clear topic statement for each major section. Appropriate transitions are used between topics and subtopics.
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Editing The paper uses a professional writing style and is free of typographical, spelling, and grammar errors.
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Total Points: 110.0
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BIAM 530 Week 7 HOMEWORK DeVry
ACCT 553 DeVry, BIAM 500 DeVry, CIS 500 STR, CIS 558 STR, ENG 105 GCU, FIN 390 DeVry, FIN 504 GCU, HCA 545 GCU, HCA 699 GCU, HLT 306 GCU, HLT 362 GCU, HLT 555 GCU, HLT 610 GCU, HLT 665 GCU, HOSP 594 DeVry, HRM 600 DeVry, MAT 144 GCU, MGMT 600, MGT 599 STR, MGT 655 GCU, MKT 373 GCU, PSY 362 GCU, PSY 565 GCU, PSY 575 GCU, PSY 665 GCU, SOC 102 GCU, SOC 320 GCU, SOC 372 GCU, SOC 412 GCU, NSG 6440 SU, HIM 515 GCU, NSG 4029 SU, HIM 615 GCU, NSG 3029 SU, NSG 4055 SU, NSG 6630 SU, NSG 6005 SU, CRMJ 310, PSY 510 GCU, CRMJ 300 Devry, CRMJ 425, SPD 200 GCU, HLT 490 GCU ,ECH 340 GCU , ECH 440 GCU , ECH 355 GCU ,ECH 350 GCU ,LDR 461 GCU ,ECH 425 GCU ,REL 212 STR ,SCI 115 STR ,CIS 505 STR ,JUS 652 GCU, MGT 640 GCU, CIS 527 STR, SOC 436 GCU,ACC 502 GCU, FIN 504 GCU , MATH 260 DeVry ,ETHC 445 DeVry ,ECET 220 DeVry , CARD 405 DeVry, NETW 203 DeVry, NETW 205 DeVry, ECET 365 DeVry ,MATH 270 DeVry ,PHYS 310 DeVry, BIB 106 GCU ,CIS 512 STR ,SYM 506 GCU ,ECN 601 GCU ,BIAM 570 DeVry, PSY 402 GCU , SOC 480 GCU , BIAM 530 DeVry
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